The series marketer2marketer, “a conversation” is a platform for engaging today’s top thought leaders in the world of business, including marketing, branding, social media, public relations, advertising and writing in the digital space. A dialogue of current topics, new technology, new tactics, new ideas and new books.
The show, “a conversation” is a one-on-one/two format conducted on the live Google+ Hangout and YouTube platforms. Episodes air the 2nd and 4th Tuesday of each month at 7:00 pm EST. After the on-air show replays are viewable on our YouTube channel. With this launch we have also added a following Sunday post to share.
Our guest this week was Olivier Blanchard with “a conversation” focused on Social Media ROI. Olivier is a brand strategist who helps companies develop, build, integrate, manage and measure social media programs, manage their reputation online and offline, and develop sustainable brands in an increasingly complex media landscape. He is an in-demand speaker and the author of “Social Media ROI,” which is a blueprint for companies looking to build social media programs that will actually yield results, not just fans and followers.
Thank you Olivier for joining “a conversation” and sharing your enlightening and entertaining insight…