the dark side of seo

In the past, people could post just about any type of blog posts or articles they wanted and get ranked in Google. Getting to the first page of Google was also much easier and took much less work. Now, with Penguin 2.0 things have changed and SEO has gone to the dark side. This is […]

the future: web vs mobile and human social activities

A decade ago, with the launch of Friendster, Myspace and social networking in its earliest forms, few Americans could predict the trends soon to follow. New opportunities have overtaken the old and each day new technological advancements are introduced and new hot websites make their ways to the top of the Google rankings. The overall […]

google+ is growing its influence

Social networking sites may be the most popular Internet trend of the last five years. Almost everyone uses some form of social networking, be it Facebook, Google+, Twitter, or YouTube. Although social media sites were once considered trendy, it has become clear that these sites are more than just a passing trend. Social media sites […]

is social media breeding narcissism?

There have been a number of studies released about Facebook and the habits of its users suggesting that the king of social media tools allows users to display their narcissism with others while being met with the applause and admiration of “friends.” Other forms of social media, too, allow for an inflated sense of self […]

who’s on social?

The face of social media has changed drastically since Friendster in 2002 and the social  giant Facebook, burst onto the scene in 2004. The number and type of social media sites available has grown exponentially. Facebook and Twitter tend to dominate the social networking scene, while sites like Pinterest, Instagram and Tumblr facilitate content sharing among social […]

utilize the benefits of google+ in 2013

While there are many businesses that understand the power of Google+, there are many others that prefer using Facebook and Twitter due to their familiarity and customer base. While Google+ hasn’t been around as long as these social networks, you will find that Google+ provides analytical and communication tools that will help improve your business’s […]

do we really like social media?

We Wish You A Very Merry Christmas… Social media is very powerful when you use it correctly. You can easily gain followers, customers and a lot of coverage. At the same time, many people are getting tired of certain marketing practices. Some of these practices are very common, and users are fighting back by refusing […]

social media is public education of a company brand

Too often these days companies throw lots of effort and money into social media campaigns, expecting the same sort of results a business would get from traditional advertising and marketing. Then, when things don’t work out as expected, it becomes a big embarrassment and frustration as well as a complete abdication of any use of […]

making social media effective for a non-profit organization

Non-profit organizations such as charities and community service organizations have a lot to gain from social media in the same way that for-profit business does. The format can increase the public’s awareness of an organization’s goals and activities very quickly, and it also has the potential for very inexpensive but wide-reaching marketing for financial support. […]