There have been a number of studies released about Facebook and the habits of its users suggesting that the king of social media tools allows users to display their narcissism with others while being met with the applause and admiration of “friends.” Other forms of social media, too, allow for an inflated sense of self […]
Category Archives: LinkedIn
Regardless of how established your business is, it is vital to embrace the growth of social media marketing. You should still utilize whichever traditional marketing methods have proven themselves to be successful for your business, but ignoring additional branding opportunities, such as those presented by Facebook and Twitter, is the quickest way to stunt your […]
We know that web 2.0 and search engine optimization (SEO) are increasingly converging and the connecting lines are becoming more and more blurred. Social media and SEO increasingly work hand in hand. Links will always be the currency of SEO ensuring rankings. Web 2.0 together with social networking are becoming the relationship side of SEO that […]
We are just getting back in the office after attending an annual conference of the Professional Outdoor Media Association (POMA) of which we are members. We were also invited to be part of the program at this event by leading a couple of sessions on social media. Seems a bit ironic but teaching folks how […]
The power of LinkedIn, the world’s largest professional network displays your skills and core competencies and allows you to be found by hiring managers, recruiters, business prospects and investors. Are you sure you have taken the few steps in setting up your profile to ensure you have increased your odds of getting more than a […]