A couple of years back we had an idea to start this little consultancy firm that would reach out and help the small to medium businesses tell their story. Helping with the most needed and often overlooked marketing efforts of getting the word out. As we developed our business plan it became clear that many […]
Monthly Archives: February 2012
If you have not yet taken the much-needed plunge into the social media soup bowl, go ahead and jump! What are you waiting on? Why are you resisting? It is here, to stay and is how everyone connects and will connect. However, a few words about the platform that you may not have considered and […]
For sometime LinkedIn has been the effective social network platform for the professional. If for some reason you have not set-up your profile well then let’s just say that you are late to the dance! Here is a simple take on one of the many benefits of this now mainstream business network. The key to […]
A place of comfort and warmth are the first things that usually come to mind when one thinks of a fireplace. For me, and possibly you, there is so much more that rushes to my mind when I think of the hypnotic blaze of fire. Running back to my early childhood I have pleasant memories […]
When planning and developing social media sites on behalf of our clients it is essential to create a path of least resistance for two-way communication and distribution to occur. To do so, there are three necessary must have characteristics that has to be included in the strategy: On-Demand. Social media content must be able to […]
Several years back we purchased a little slice of heaven in the middle of BFE! A massive 10 +/- acres in the middle of corn, soybean, peanut fields and cattle pastures and yes those great dirt roads! A place we called home for a few years. Shortly after the move to paradise we needed to […]
Marketers have always understood the concept of getting the message out about a brand and the need to incorporate a strategic plan that is shaped by the overall business model. At bowden2bowden we focus on seeking the clients realistic results. Often times what the client is seeking is not really in the realm of possibilities. […]
Fear can creep into any business! In today’s rapid flash of brands with the multi media tools we all have it is so much more important for our company to stand out. It is easy to get paranoid about our own brand. Are we growing? Is it working for us? Is it time to invest […]
